Two Grand Openings
Twice Fully Booked. How We Won Hundreds of New Customers for Venfit in Record Time.
From problem to solution
About the project
Venfit is the pioneer for EMA training in South Tyrol and operates four successful fitness studios in Lana, Meran, Eppan and Naturns.
The challenge
Venfit was about to open two new locations in Eppan and Naturns. The previous agency delivered unsatisfactory results, and a reliable strategy to win a large number of new customers at the openings was missing.
Our solution
Social Media Optimization
We completely revamped Venfit's social media presence to build a stronger community and position the brand as experts in efficient training.
Targeted Opening Campaigns
For both new locations, we launched highly focused lead generation campaigns on social media, specifically targeting people within the radius of the new studios.
Continuous Lead Generation
After the successful openings, we converted the campaigns into continuous generation of trial training inquiries for all four locations.
This case study shows how with the right strategy and creative execution, local online marketing campaigns can have an enormous impact and deliver measurable business results in the shortest time.